Fall 2026
Logo
Visual System
Inspired by candlelight, aged leather, and intimate beauty spaces, the visual system pairs expressive Bodoni typography with clean Helvetica Neue. A rich palette of Oxblood, Espresso, Porcelain, Ink, Parchment, and Cognac creates a warm, sophisticated identity that feels equally at home across digital touchpoints, printed materials, and the studio environment.
The result is a distinctive yet flexible brand that positions Ellis as an elevated destination for expertly shaped brows and lifted lashes.
Art direction and social design created as a freelance Junior Art Director with FH Assembly.